How Coaches Can Jumpstart Their Client’s Growth with 360 Feedback


Recent studies reveal that integrating 360-degree feedback with coaching can boost goal attainment by up to 129% and self-efficacy by 59%1.

For coaches aiming to foster meaningful, lasting growth, leveraging insights from those who know your clients best is essential. 360 feedback offers a comprehensive view of a client’s strengths and areas for development, providing a solid foundation for targeted coaching interventions.

  1. Begin with a Baseline: 360 feedback gathers input from peers, supervisors, and direct reports, offering a well-rounded perspective of a client’s current abilities. Establishing this baseline helps identify priority areas, making it clear where to invest effort and attention.
  2. Create Measurable Development Goals: With 360 insights, coaches can help clients set focused, measurable goals tied directly to feedback themes. Whether it’s improving communication, strengthening leadership presence, or enhancing team engagement, aligning goals with observed needs creates a clear path forward.
  3. Re-Test and Reassess: Growth is a journey—and what better way to track it than to re-run the 360 assessment a year later? Revisiting these insights not only provides a measure of progress but also reinforces accountability, keeping clients motivated and aware of their development.
  4. Amplify Impact with Accountability Partners: Encourage clients to identify accountability partners among their feedback group—trusted colleagues who can provide informal feedback along the way. This can sustain growth momentum and keep clients aligned with their goals between formal 360 assessments.
  5. Cultivate a Mindset of Continuous Growth: The best results come when clients approach feedback with curiosity and openness. Coaches can guide clients to view feedback as a tool for continuous learning, setting them up for long-term development and adaptability.

For coaches looking to accelerate development, 360 feedback is more than an assessment; it’s a roadmap for transformative growth. Starting with a baseline, setting actionable goals, and measuring progress through re-assessment offers a structured, effective approach to development that resonates with both clients and organizations.

Contact us today if you would like to discuss further how 360 feedback can help with your coaching practice.


1 https://www.emerald.com/insight/content/doi/10.1108/jwam-04-2021-0030/full/html

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